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Disney remaking website for direct delivery of content

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CEO Robert Iger said Disney.com would be redefined as an “uber-network” for all things Disney, where entertainment would be offered by way of subscription, or pay-per-view or would be supported with advertising.  ( Disney.com  /  June  3 , 2011 ) By Dawn C. Chmielewski, Los Angeles Times June 3, 2011 Walt Disney Co.  is rebuilding its outdated Disney.com website to make movies, television shows and games directly available to consumers. Disney President and Chief Executive  Robert A. Iger  said the company's portal would be redefined as an "uber-network" for all things Disney, where entertainment would be offered by way of subscription or pay-per-view or would be supported with advertising. The relaunch is expected within a year, he said. "We have a unique opportunity as Disney because it really is the only true global entertainment brand," Iger said Thursday at the All Things Digital conference in Rancho Palos Verdes. "People go to Disney becaus...
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Nike Tries to Enter the Niche Sports It Has Missed

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MOVE over, Michael Jordan: here comes P-Rod. Enlarge This Image Nike Laura Enever stars in a Nike commercial in Bali, Indonesia. She surfed at night, illuminated by flood lights like a rock star. Add to Portfolio Quiksilver Incorporated NIKE Inc Volcom Incorporated Go to your Portfolio » In an attempt to leave no sport unmarketed,  Nike , the sports apparel manufacturer, will begin the next phase of its current “Just Do It” campaign with a focus on action sports like skateboarding, snowboarding and surfing. The new campaign, called “The Chosen,” is Nike’s largest effort at moving into action sports, and will feature athletes like the skateboarder Paul Rodriguez (or P-Rod), the surfer Laura Enever and the snowboarder Danny Kass. “When we looked at action sports, we saw a unique consumer segment that was underserved in terms of product innovation,” Mark G. Parker, Nike’s chief executive and president, said at a shareholder meeting in May. Action sports are a $390 million business ...
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Futebol Brasileiro Better than Ever!

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An incredible Maracana atmosphere spurred  Brazil  to their third consecutive FIFA Confederations Cup, with a brilliant 3-0 win against FIFA World Cup™ holders  Spain .  Fred  grabbed a brace and  Neymar scored yet another brilliant goal. Sergio Ramos missed a penalty with his side three down and Gerard Pique then saw red with around 20 minutes remaining. The atmosphere was remarkable before kick-off, with the Brazilian national anthem sung passionately by  A Selecao's  faithful, and the stadium erupted in the second minute. Hulk received the ball on the Brazil  right and curled a ball into the  Spain  six-yard box.  Neymar  tried to control but the ball dropped just in front of  Fred , who had fallen to the floor. He scooped his right foot under the ball and sent a shot past Iker Casillas. The hordes of yellow-shirted fans created an incredible roar and  Spain  were stunned. Brazil  harr...
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